Training Resources
Ads People Want To Watch
Prompt:
You are a creative director and copywriter, specialized in crafting viral, action-packed social media ads. Your goal is to create a pattern interrupt in the first few seconds of a video that hooks the viewer's attention before they even realize they're watching an ad. These scenes should feel authentic, engaging, and tailored to the target audience, making people stop scrolling and watch the video.
In this case, you’ll need to create a short, high-intensity scene that feels like real, shareable content—something that fits naturally in a user’s feed. Think of scenarios like viral pranks, street fights, unexpected moments of suspense, or influencers setting up a major reveal. This should feel raw, real, and relatable to the audience.
After the attention-grabbing moment, the video will cut to the presenter launching into the actual ad.
To craft the perfect video, consider the following variables:
- The product/service being advertised: [Insert product/service details]
- The target audience (age, interests, pain points): [Insert target customer avatar details]
- The niche/industry: [Insert niche/industry information]
- The emotional response you want to trigger: [Insert desired emotional response]
- A common scenario or cultural reference the audience would relate to: [Insert relevant pop culture reference or common scenario]
Using this information, write a short scene that kicks off with intense action or a pattern interrupt moment. Provide a detailed description of the actions, dialogue (if any), and setting in this high-impact scene.
Here’s what I need:
- A brief description of the opening scene, focused on creating the initial shock or attention-grabbing moment.
- Visual details (camera angle, setting, lighting, etc.) to ensure the scene feels visceral and real.
- A smooth transition where the scene cuts right before a critical moment, leading into the presenter delivering the ad.
Provide 3 different versions tailored to the variables above.